Leads are the lifeblood of your business. Every buyer begins as a lead…no leads, no sales…no growth. You need a continuous stream of qualified leads to sustain and grow your business.
In our sessions you will learn ways to generate leads, how to market your company to generate a list of leads to cultivate, a 6 part email sequence that converts leads into brand/company advocates and customers. I will provide you with a collection of tips and strategies for boosting email opens, reads, click through and how to follow up on leads.
Workshop One: We will look at strategies to attract more leads including outlining options for ways to get your company out to your target market.
Workshop Two: Step one target audience to generate leads;
Workshop Three: Engage, nurture leads;
Workshop Four: Convert, incentive/motivate/remind leads; and create a Marketing System that continuously generates lead including tracking on your CRM (Customer Relationship Management tool) provided by Community Futures.
Presented By: Tracy Wattie
Tracy Wattie has both private sector entrepreneurial experience and public sector management skills. Tracy is the former CEO and Board Chairman of an innovative Tech Company which engineered, patented and trademarked a global lead generating social media marketing tool. Tracy’s experience includes 10 years of co-owning and managing a Corporate Commercial Law Firm with a primary focus on technology rights.